Peacock will enhance the visibility and technical understanding of Modulift’s brands and products through specialised training and support courses for the end user, reseller, and global distribution markets.
Having previously worked with Modulift, he brings a deep understanding of the brand, crucial for increasing product awareness in the oil & gas, renewables, breakbulk, construction, and lifting gear sectors. His appointment comes as Modulift expands into new territories across Africa, Asia, the Middle East, and Europe.
“We are thrilled to welcome Malcolm back to the Modulift family,” said Sarah Spivey, MD, Modulift. “His proven track record of driving growth and cultivating strong relationships will be invaluable as we pursue our global expansion goals. With experience working at Modulift and other global industry leading brands, Malcolm will further drive our growth and support existing customers with essential sales and product training.”
Malcolm’s tenure at Modulift has equipped him with a comprehensive understanding of the company’s product portfolio and customer needs.
“I am excited to rejoin Modulift and contribute to its ongoing success,” he said “My primary role will be training and support for end users, resellers, distributors and rental companies, ensuring they maximise the potential of our products and have the confidence to effectively service their markets.”
Peacock’s return to Modulift underscores the company’s commitment to attracting top talent and reflects its strategic vision for driving innovation and delivering value to customers globally.
For more information about the Modulift Training Academy and to sign up to the waitlist visit www.modulift.com
