Columbus McKinnon has launched a “Buy Now” program to improve and simplify the way customers’ purchase Columbus McKinnon products.
Designed to offer a more streamlined and efficient shopping experience, the initiative supports CMCO’s commitment to being easy to do business with, providing a user-friendly way for customers to find and purchase Columbus McKinnon products.
The “Buy Now” program directly links customers with select CMCO distributors, allowing them to purchase products directly online.
Products that are a part of the program feature a “Buy Now” button on the webpage that, once clicked, lets a user select their required specs, choose a distributor, go directly to the distributor page, and add the item to their cart and place their order. This simplifies the online shopping experience, allowing users to purchase products quickly and efficiently.
Initially, this feature is available on CMCO’s most popular products, with plans to expand the program to include additional products at a later date.
