Some 77 dealers and their 60 guests representing 42 distributorships across North America gathered for the second annual CraneMart dealer meeting at the New York, New York hotel in Las Vegas on 17 and 18 October.
CraneMart is a programme led by the Lift-Tech division of Columbus McKinnon to increase the marketing muscle of the disparate independent distributors by bringing them together into a loose co-operative. Lift-Tech product manager Greg Miskowiec says that CraneMart continues to grow in North America with dealers banding together to share resources. To date there are 54 companies in the CraneMart programme, including nine in Canada, who collectively have 97 locations.
