Towne Lifting & Testing, a family-run firm in the overhead crane and lifting industry, is set to mark its 80th anniversary by introducing a groundbreaking digital crane solution to the UK market.
The company has partnered with Australian innovator Sole Digital, a leader in smart lifting technologies, to launch the Crane of the Future, designed to improve safety, efficiency, and operational insights for businesses across the UK.
“We’re delighted to bring the COTF range to the UK market. It’s great that as we approach our 80th anniversary, we’re able to take the lead on innovation within our industry. What sets COTF apart from existing products is the blend of prevention of misuse through technology and culture change through full visibility of operations. Despite being advanced technology, the products are extremely cost-effective, meaning we’re able to offer businesses the chance to drastically improve operations, without breaking the bank,” said John Elliott, commercial director, Towne Lifting & Testing.
“By combining Sole Digital’s technical innovation with Towne Lifting’s extensive expertise in lifting equipment and overhead cranes, we are set to deliver exceptional value to industries across the UK.”
Towne Lifting & Testing is reinforcing its commitment to industry advancements by making this technology available for UK businesses. The Crane of the Future is already being used internationally, helping thousands of companies reduce downtime, improve compliance, and ensure safer lifting operations.
With crane-related accidents and operational inefficiencies costing UK businesses millions of pounds each year, Towne Lifting sees this new partnership as an opportunity to address these issues head-on. The Crane of the Future integrates advanced digital technology to enhance safety, compliance, and cost-effectiveness.
As crane and lifting technology rapidly evolves, digital integration has become vital for businesses aiming to boost safety standards, ensure operational compliance, and reduce costs. The innovation leverages Sole Digital’s expertise to provide real-time load monitoring, predictive maintenance alerts, and enhanced data tracking, all designed to optimise crane operations.
Towne Lifting aims to set a new industry standard, ultimately improving safety culture and efficiency across UK sectors reliant on lifting operations.
